Paraguay 2026 World Cup home and away kits
PUMA designed Paraguay’s 2026 FIFA World Cup home kit under the concept “De la tierra a la piel” (“From the earth to the skin”), referencing the red soil of Paraguay and the dirt pitches where many players begin playing football. The shirt keeps La Albirroja’s traditional white-and-red vertical stripes, but the red bands are rendered with a textured, speckled finish inspired by tierra colorada. Blue trim on the V-neck collar and sleeve cuffs completes the colours of the Paraguayan flag, with the APF crest and PUMA logo positioned on the chest.
The away kit changes to a New Navy base with an all-over abstract graphic in Tropical Blue and lighter blue-green tones. PUMA states that its pattern is drawn from Paraguay’s natural terrain, extending the collection’s connection to the country’s landscape in a darker alternative design. White PUMA branding and a monochrome APF crest contrast against the printed shirt, giving Paraguay a visually distinct away kit for its return to the World Cup after a 16-year absence.
















