Philadelphia Union’s badge is a circular navy-and-gold crest with “PHILADELPHIA” written in large arched lettering around the top of the outer ring. Gold stars run around the lower part of the ring, while the center features a navy shield over a gold circular field and a vertical light blue stripe. Inside the shield, “UNION” appears on a curved banner above a coiled gold snake.
The coiled snake is the central symbol of the badge and connects the club to Benjamin Franklin’s “Join, or Die” cartoon, a famous Revolutionary-era image associated with Philadelphia and the Thirteen Colonies. The “UNION” banner reinforces that historical reference by tying the club name to the idea of colonial unity.
The gold stars around the lower ring refer to the original Thirteen Colonies, while the navy, gold, and light blue palette keeps the badge close to Philadelphia Union’s established visual identity. The updated composition makes the central shield and snake more prominent, with the Philadelphia name enlarged around the top of the roundel.
Philadelphia Union was founded in 2008 and began MLS play in 2010. Based in the Philadelphia area and playing in Chester, Pennsylvania, the badge connects the club’s modern MLS identity to local Revolutionary-era history through the Union name, the snake, the colonial star ring, and the navy-gold-blue color system.
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About Philadelphia Union — Philadelphia Union is a professional football club from USA competing in MLS. This page provides the primary crest and social media icon (SVG & PNG) with transparent backgrounds for editorial/reference use. For official brand rules, consult the club’s official site. Philadelphia Union crest and related marks are trademarks of their respective owners; high‑quality logo files are provided above on this page.
